Local search marketing is all about putting your business on the map in local searches when customers are searching for a business like yours. For a more formal definition, local search marketing is a form of search engine optimization that helps local businesses show up in relevant local searches.

Paid search marketing affords businesses the opportunity to advertise within the sponsored listings of a search engine or a partner site by paying either each time their ad is clicked (pay per click) or less commonly, when their ad is displayed (CPM or cost per thousand) or when a phone contact is generated, which is ‘pay per call’.

You can search for all kinds of things, like post offices, photo booths, bus stops, or street names, using Google Maps. You'll get better search results by signing in to Google Maps. When you sign in, you can quickly find places that you've searched for before and search for your contacts by name.

A custom email design is an email template that a company creates using its brand identity — colors, fonts, etc. — to use multiple times by adding different text and images to meet the particular email marketing goal.

Link building is when you get other websites or blogs to link to your site's page in order to improve your search engine rankings. The engines crawl the web looking for links between your web pages and other websites to decide how valid your content is and thus where your page should rank in their search results.

A custom email design is an email template that a company creates using its brand identity — colors, fonts, etc. — to use multiple times by adding different text and images to meet the particular email marketing goal.